Project: Samsung + 'Day in the Life' video series
Goals: Create video content to target the millennial audience.
Tactics: The series paired Creatives using their Samsung devices during a project or event. This video features Los Angeles-based DJ, Radio Host and Artist, Anthony Valadez.
Results: These videos were featured on the Samsung + app and eventually on the Samsung Consumer Marketing social media channels.
Goals: Create video content to target the millennial audience.
Tactics: The series paired Creatives using their Samsung devices during a project or event. This video features Los Angeles-based DJ, Radio Host and Artist, Anthony Valadez.
Results: These videos were featured on the Samsung + app and eventually on the Samsung Consumer Marketing social media channels.